Pressing Thoughts

Direct Mail Toolbox: Part 4

July 14, 2015
 
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Direct Mail Toolbox: Part 3

June 9, 2015
We’ve already explored how to effectively use several textual elements in direct mail packages in the first and second post of our Direct Mail ...
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Direct Mail Toolbox: Part 2

May 19, 2015
 
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Direct Mail Toolbox: Part 1

May 5, 2015
 
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It's what's on the outside that counts.

October 10, 2014
Marketers are testing new alternatives to increase direct mail open rates and it’s all centered on the envelope. Consumers can easily differentiate ...
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